Yesterday I appeared on Fox and Friends to make the case that retailers should acknowledge Christmas rather than hiding behind a generic "holiday" greeting. It's just good business. And that's a point my co-author Bob Hutchins and I make in our new book Faith-Based Marketing.
Because Fox is fair and balanced they included a fellow who owns a company that manufactures atheist holiday cards. Since the word holiday derives from the words "holy day" the whole concept of atheistic holiday cards seems more than a little ironic. If there is no God, then how can any day be holy?
Nevertheless, here's the clip of our segment. Thanks to everyone that helped me prepare by answering the questions on my blog. Thanks especially to Cole Pinner who rallied members of his Facebook group We Will Say Merry Christmas and Keep Christ in CHRISTmas to answer my blog questions. Consider joining. I did.
Finally, thanks to friends and family who provided prayers and encouragement before, during, and after.
Enjoy the clip. Is it good or bad that an atheist "basically agreed with everything I said?" Spread the fire. GS

Greg, congrats on the national pub! Hope all is well.
Posted by: Brent High | December 17, 2008 at 05:34 PM