I need my Christian readers to answer a question. When a retailer calls December 25th Christmas, rather than generically referring to it as a "holiday" are you more likely to give them your business?
I am scheduled to appear on MSNBC on Tuesday to discuss this topic and I want to know your opinion. Who knows, I may quote you on the program.
Please take a moment to consider the following questions and leave your answer as a comment to this blog post. Number your answers to correspond to the numbered questions.
- As a believer, do you feel better about retailers that use the term Christmas on their website, in their advertising and in their store signage than you do about those retailers that avoid the term?
- Are you more likely to patronize businesses that recognize Christmas than those who use the generic term "holidays?"
- How would you feel if a company bought the phrase "Christmas present" as a Google paid search term, but never used the word Christmas anywhere in their store, advertising, or website? In other words, they knew that you might search the term Christmas present and wanted to capture your business, but refused to acknowledge Christmas themselves.
- Please leave any other thoughts or comments you think appropriate to this discussion.
Thanks for your help. I'll provide more details on the program as I get them myself.
Spread the fire. GS